AstraZeneca

Custom Recipes Database

THE CHALLENGE:

Deliver a large and appealing database of diabetes-appropriate and heart-healthy recipes to power AstraZeneca’s Fit2Me, an online, personalized coaching program for patients with type 2 diabetes.

THE SOLUTION:

Foundry 360 Health & Wellness custom-curated a 14,000-recipe database for Fit2Me. Recipes were selected to meet nutrition parameters for patients with diabetes, high cholesterol, high blood pressure, high triglycerides, and previous heart attack. Recipes were extensively tagged to support personalized recommendations based on a patient’s culinary, lifestyle and health preferences and requirements.

SERVICES PROVIDED:

  • Licensed content: 14,000 recipes
  • Custom nutrition parameter development
  • Regulatory and technology support

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